Projects & Visual Essays

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Re-interpretation of the dystopian novel by American writer Ray Bradbury, first published in 1953. The novel presents a future American society where books are outlawed and "firemen" burn any that are found. By the end of the book, the main character meets a group of renegades that ran away from the regime. They have each memorized books should the day arrive that society comes to an end and is forced to rebuild itself anew. I think this book is still very relevant due to current distressing movements in human society. My interpretation for the book was to redesign it as a "Rote-Learning" book. Each scene is composed as a different memorization technique such as: Acronyms, Rhymes, Gematria, Hymns, Lyrics, Memory game, Visual and graphic associations, written and spoken texts and more.

Book Design Course, Shenkar, 2019 | Guidance: Noa Schwartz


Book design for a collective of artists from the HfMT (Hochschule für Musik und Theater) and HAW that deal with sound and space. The book contains 9 texts, six were written by the individual artist and three texts were written by guest authors.

Designed in collaboration with Leoni Roosen & Claudia Schulz.

HAW Hamburg, Master Program 2022 | Guidance: Heike Grebin
& Lea Sievertsen


Visual research atlas of vernacular design found in store signage at main roads within Israel. The book contains documentation and research of more than 2,019 signs that were documented in 14 different cities throughout the country.

I have always been drawn to the chaos that is present in the world, especially the ebb and flow within the street, of not just people but the immersed design of advertising. Through the encounter with the shop sign I found a way to decode such disorder, that demonstrates an antithesis through a connected system of rules, patterns and order that are insidious within the environment.

The book contains an array of comparisons and contrasts the signage of the past via archives, an intrigue in the differences between small and large businesses, and the aesthetic visualization of trends and patterns that seem to be apparent (or not). All of which fall under a socio-economic status, defined by local demographics.

Featured in Portfolio Magazine
Featured in La-Culture Magazine
Graduation Project, Shenkar, 2019
Guidance: Nadav Barkan and Merav Shacham
Self-publishing, edition of 4 copies, Munken Lynx, 120 GSM, Digital printing on HP Indigo 10000 Digital Press. Presented in the annual graduate Exhibition, July 2019


Short article design about space

Original Photographs by: Hideo Kobayashi
Typography Course, Shenkar, 2017 | Guidance: Michal Pauzner


A publication about abandoned architecture and the transience of our existence. The publication examines empty places that used to serve for leisure. Most of them were built by famous architects and built to grandiose dimensions.

Typography Course, Shenkar, 2018 | Guidance: Tamar Bar Dayan


Index book containing 48 contraceptive methods throughout the history of human kind. The book is divided into two chapters: modern contraceptives and ancient contraceptive.

The book is organized by chronological order and contains some of the most known contraceptives - such as condoms, IUD, pills etc.. and some of the most obscure contraceptives such as crocodile dung, lemon half, pennyroyal tea and Coca-Cola.

I tried to design the book as if there was a Museum of History of Human Behavior/Sex in Israel, the fonts are very formal and the layout reminds an encyclopedia or a history book. Although the design is very classic I tried to mix in contemporary elements to the design system.

Featured on Experimenta
Typography Course, Shenkar, 2017 | Guidance: Michal Pauzner


The project “The Alphabetical Room” is a systematic exploration into the boundaries and limits of writing within a strictly calculated mathematical three dimensional grid within the flat digital space. Treating the three dimensional grid in the second dimensional digital space was always an intriguing matter for graphic designers, programmers, creative coders and visual artists.

Starting from Josef-Müller Brockmann’s grid proposal for the design of interior spaces in 1961, the perspective of the viewer changes throughout the pages of the leaflet as does the resolution of the three dimensional grids in which the hypothetical letterforms are displayed. In addition I wrote a short introductory essay on the historical and on-going fascination of graphic designers, programmers, creative coders and visual artists on that topic.
TDC Tokyo award nominee.
Created as a part of "Letter shapes are entirely described by numbers"
HAW Hamburg, Masters program, 2021 - 2022, 55GSM newsprint, 350x500mm, self publication | Guidance: Prof. Pierre Pané-Farré

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